Support to scale, expand & accelerate your business
You’ve built a product that has proven market fit, you’ve got some traction and you’ve received, or are looking to raise external investment. Great, so, what now?
As a tech- or sales-led organisation, chances are you’ve had to make some tough calls regarding where to invest your limited resources. Maybe you’ve hired a marketing team and they’ve helped you grow, up to a point… but new customer acquisition has plateaued, or worse, is in decline… this is where GrowthWeaver can help.
For businesses of a certain size, a full-time CMO just doesn’t make sense. Commanding salaries of £140k-£200+, plus bonus, plus equity, when many of the operational tasks can be handled by your existing team – you’ll be paying over the odds for campaign approval and content creation. But… a fractional or part-time CMO can be a cost-effective way to define and lead your marketing strategy, supercharge your growth and help you build out the marketing function to enable world-class execution.
By spending 10 hours a week inside your business, GrowthWeaver can:
— Successfully translate the business requirements from the CEO and Board into actionable and measurable goals.
— Create qualitatively and quantitatively measurable campaigns that drive Sales Qualified Leads into your business and reduce churn.
— Ensure the right marketing people are in the right seats and surface skill gaps that are preventing the organisation from growing
— Work with your People & Talent team to find, interview and lead the right talent to implement the marketing strategy
— Report to the CEO and Board on the pre-agreed KPIs
— Help the wider business navigate the roadblocks that are preventing the business from scaling
Contact us today to schedule a consultation and discover how GrowthWeaver can add value to your business.